Thrifty Car Rental Website design

As Thrifty falls under the Hertz company umbrella, I was tasked to look into redesigning the site to make it more modern, easy to update and responsive, amongst other things. My approach was very similar to that of the Hertz website as they are part of the same company. I came up with some rough sketches but decided to keep a similar structure to that of the Hertz website design and just skin it with the brand. This saved a lot of time but also made future update easier. The only issue I had with this site was a lack of brand images and photography. I really had to make the best with what I had.